MARKETING & MEDIA · GENERATE DEMAND & LEADS
Every channel,accountable.
Be there in the moments that matter.
Search, paid social, programmatic, out-of-home and performance creative. The media that reaches the right people, in the right moments, and turns attention into growth. Every dollar accountable to the outcome you report on.
WHAT WE DO
From planto performance.
Search & shoppingGoogle Ads, Bing, AI overviews and shopping feeds. Buyers reaching for exactly what you offer.
Paid socialMeta, TikTok, LinkedIn and Snap. Creative-led campaigns matched to how audiences actually scroll.
Programmatic & displayDV360, CTV, audio and display. Reaching audiences beyond the walled gardens.
Out-of-homeBillboards, digital screens, adshells and bus-backs. Physical presence in the places that matter.
Performance creativeAds built platform-first, tested against the numbers, iterated for what actually converts.
CRO & landing pagesA/B testing, funnel optimisation and landing page builds. Turning traffic into real outcomes.
Social mediaPaid and organic social across Meta, TikTok, LinkedIn and YouTube, tuned to reach and ROAS.
SELECTED WORK
Media that movedthe needle.
WORLD OF WEARABLEARTSelling Out WOW with Agile Strategy3,708% ROAS across multi-channel campaigns.
FOOTBALL CENTRALScoring 91.1% Revenue Growth for Football CentralE-commerce strategy for NZ sport retail.
NZ ART SHOWMaking a Campaign a Work of Art for NZ Art ShowRecord-breaking 11,500+ attendance.
THE PARADIGM METHOD™ · THE 3 CSClarify. Create.Connect.Marketing & Media is connect in motion. We take the clarified thinking and created work to the audiences that grow you, then feed the results back into the next Clarify.
How we work →Turn attentioninto growth.
A 30-minute audit. No deck, no pitch. Just where the leverage is in your media.
Paradigm
A full-service brand, marketing and growth partner. Wellington-built, working nationwide across Aotearoa.
© Paradigm · Wellington, Aotearoa, New Zealand