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PLATFORMS & DATA · IMPROVE CONVERSION & ROI
Show up wherethey're searching.
Be the answer they were looking for.
Technical SEO, on-page optimisation, keyword strategy, AI overviews and entity-led content. The work that helps you rank in every place people look for what you offer, from Google to ChatGPT. The channels that compound the longer you invest.
WHAT WE DO
From searchto selected.
Technical SEOSite architecture, page speed, structured data. The foundation search engines and AI rely on.
On-page optimisationTitles, meta, headings, internal linking. The details that lift every page.
Keyword & content strategyThe searches that matter to your business, and the content plan that answers them.
AI Overviews & AEORank inside ChatGPT, Google's AI Overviews and answer engines. The new front page.
Entity-led contentSemantic content, topic clusters and entity signals. How modern search finds and trusts you.
Analytics & reportingRank tracking, share of voice, and the visibility metrics that connect SEO to revenue.
SELECTED WORK
Growth that keepsgrowing.
MERIDIAN ENERGY60% conversion increase with organic analyticsMeasurement-driven SEO for NZ energy.
HURRICANES RUGBY1,528% ROI on membership campaignsData-driven paid media for NZ sport.
GAULT MITCHELL LAW179% conversion increase with 56% CPA decreaseCRO for Wellington professional services.
THE PARADIGM METHOD™ · THE 3 CSClarify. Create.Connect.Platforms & Data is the connective infrastructure. We clarify what to measure, create the systems that measure it, and connect insight back into every discipline.
How we work →Rank whereit counts.
Start with a free SEO and AIO audit of your site, content and visibility.
Paradigm
A full-service brand, marketing and growth partner. Wellington-built, working nationwide across Aotearoa.
© Paradigm · Wellington, Aotearoa, New Zealand