MARKETING & MEDIA · GENERATE DEMAND & LEADS
Build the communitythat grows you.
Be the brand people follow, share, and champion.
Content strategy, community management, editorial calendars and social-first creative. The work that earns attention on the feed, builds real conversations, and turns followers into advocates. Made for how audiences actually show up online.
WHAT WE DO
From contentto community.
Content strategyThe plan behind the posts. Pillars, cadence, and the calendar your team can actually maintain.
Community managementReal conversations, real responses. The human side of social that turns followers into advocates.
Social-first creativeVideo, static and motion designed for the feed. Thumb-stopping in the first three seconds.
Editorial calendarMonthly plans mapped to launches, moments and cultural conversations that matter to your audience.
Influencer & partnershipsCurated collaborations with creators and communities that already have your audience's trust.
Analytics & reportingThe metrics that actually matter. Engagement quality, community growth, and how social feeds the funnel.
Social mediaPaid and organic social across Meta, TikTok, LinkedIn and YouTube, tuned to reach and ROAS.
SELECTED WORK
Social that capturedattention.
WORLD OF WEARABLEARTSelling Out WOW with Agile Strategy3,708% ROAS across multi-channel campaigns.
FOOTBALL CENTRALScoring 91.1% Revenue Growth for Football CentralE-commerce strategy for NZ sport retail.
NZ ART SHOWMaking a Campaign a Work of Art for NZ Art ShowRecord-breaking 11,500+ attendance.
THE PARADIGM METHOD™ · THE 3 CSClarify. Create.Connect.Marketing & Media is connect in motion. We take the clarified thinking and created work to the audiences that grow you, then feed the results back into the next Clarify.
How we work →Grow the audiencethat grows you.
A free audit of your social presence, content and paid performance.
Paradigm
A full-service brand, marketing and growth partner. Wellington-built, working nationwide across Aotearoa.
© Paradigm · Wellington, Aotearoa, New Zealand